Imagine a world where young women have the power to shape their lives on their own terms—where they fall in love freely, pursue their passions without the weight of societal expectations, and defy the stereotypes often associated with being a woman. This is the reality Hilda Baci, the renowned chef, is creating for herself and inspiring others to follow.
Hilda made headlines by breaking the Guinness World Record for the longest cooking marathon, cooking non-stop for an astonishing 93 hours and 11 minutes. But her journey to success began long before this achievement. Growing up, her mother instilled a vital lesson: financial independence equals freedom. Armed with this belief, Hilda has charted her own path, building a career on her terms—free from dependence on others, both personally and professionally.
This message of empowerment is at the heart of the ongoing #HerMoneyHerPower campaign, a collaboration between BellaNaija and TheShe Tank. The campaign is sparking important conversations about women’s economic power, how it drives gender equality, and why it’s essential for building a more just and equitable society.
Since her record-breaking feat, Hilda Baci has taken her financial freedom to new heights. She now runs multiple businesses, including her highly popular cooking classes, and continues to inspire women to realize their potential. For Hilda, economic power isn’t just about money—it’s about confidence, the ability to pursue your dreams, and the courage to stand tall in spaces where you once felt out of place.
“Financial freedom has given me and my mother the power to face any situation, and it can do the same for you,” Hilda shares.
Hilda’s story is a powerful reminder that when women achieve financial independence, they unlock the freedom to live life on their own terms. Watch her share what women’s economic power means to her and how it has shaped her journey.
HerMoneyHerPower is more than just a campaign—it’s a call to action for women everywhere to embrace their financial independence and break free from the limitations of the past.
